Email Campaigns¶
Send marketing emails to entire lists of contacts. Campaigns are sent through Outsprint's built-in email infrastructure, making them ideal for newsletters, product announcements, and event invitations.
How Campaigns Work¶
Unlike CRM emails that are sent from your personal Gmail or Outlook, campaigns are sent from your team's verified sending domain (e.g., mail@yourcompany.com). This ensures proper deliverability and compliance for bulk sends.
A campaign consists of:
- Recipients -- A list of contacts to send to
- Content -- The email subject, body, and design
- Sender -- The from name and verified email address
- Tracking -- Open and click tracking enabled by default
Campaigns vs Sequences¶
| Campaigns | Sequences | |
|---|---|---|
| Purpose | Marketing and announcements | Sales outreach |
| Sent from | Verified sending domain | Your personal inbox |
| Volume | Hundreds or thousands | Individual contacts |
| Compliance | Includes unsubscribe link | Personal 1:1 emails |
You
Outsprint AI
Note
Every campaign email automatically includes an unsubscribe link, as required by law. Contacts who unsubscribe are excluded from future campaigns.
