Sequence Analytics¶
Track the performance of your sequences with per-step metrics for opens, clicks, replies, and bounces.
View Analytics¶
Open any sequence and click the Analytics tab, or ask Outsprint in chat.
You
Show me analytics for the Enterprise Outreach sequence
Outsprint AI
Enterprise Outreach has 142 total enrollments with a 19% reply rate. Step 1 has the highest open rate at 62%.
Key Metrics¶
At the sequence level, you see:
- Enrolled -- Total contacts enrolled
- Active -- Currently progressing through the sequence
- Completed -- Reached the final step
- Replied -- Responded to any step (automatically unenrolled)
Per-Step Performance¶
Each step shows its own metrics:
| Metric | Description |
|---|---|
| Sent | Number of emails sent at this step |
| Open rate | Percentage of recipients who opened |
| Click rate | Percentage who clicked a link |
| Reply rate | Percentage who replied |
| Bounce rate | Percentage that bounced |
This breakdown helps you identify which steps perform well and which need improvement.
Use Analytics to Improve¶
- Low open rate on Step 1? -- Try a different subject line
- Drop-off after Step 2? -- Shorten the delay or improve the messaging
- High reply rate on Step 3? -- That messaging is working -- consider using it earlier
- High bounce rate? -- Clean your contact list before enrolling
Pro Tip
Compare sequences against each other to find your best-performing outreach strategy.
Export Reports¶
Click Export report to download sequence analytics as a CSV file for further analysis.